|
Think about the use of height in your stand design. The UK standard
is normally up to 4m (before contractual drawing are required). Building
high will allow grater graphic impact, without having to pay more for
the floor space.
The use of light including back lit panels, flood lighting, up and down
lighters are extremely important in the exhibition stand design.
The use of bridges can be effective for creating entrance ways or dividing
a stand in two.
Think about the use of raised flooring or even
under lit flooring for extra impact
The use of large curves and asymmetrical shapes can draw the eye to
the stand, whilst the use of symmetrical features will give a more systematical
balanced feel.
Try and avoid reams of text, don’t cram your images together,
less is more when it comes to graphic design, and be as bright and bold
as possible.
Think about the use of colour and the moods that different textures
can have on peoples perception. White is pure, red is confident and appealing,
blue is calming and appealing. Call one of our graphic designers for
more ideas or inspiration.
Remember to use as many of your human senses as possible in your exhibition
stand design.
Inviting bold visual images
Use of Visual moving images (Av)
Use of sound (AV)
Use of physical (touchable products/ literature)
Use of Smell / Taste (food/ drink)
|
